Packing to go on a sun seeking holiday, or waiting until the British summer appears? However you’re soaking up the sun this year, you’re going to want stunning swimwear. For women, this season’s beach wear comes in great colours and flattering styles, whereas men’s swimwear features timeless designs and practical style.
Let’s start with the huge range of swimwear for women. Understanding that not every woman wants to wear a G-string bikini, designers have come up with styles and palettes to suit everyone. That means you can be comfortable on the beach and get on with the important business of enjoying yourself. Blue is a big colour this year, both in the fashion houses and on the high street, and there are plenty of flattering swimsuits and bikinis that use blue to great effect – perfect for contrasting with tanned skin. Cleverly-placed patterns and panels create figure-defining swimwear for women who like to relax by the pool without worrying about how they look.
For men’s swimwear, shorts are the way to go. Versatile, comfortable and leaving you immune from any embarrassment when it comes to dive-bombing into the hotel pool, a good quality pair of swim shorts can be worn with a t-shirt and flip-flops to a beach barbecue without anyone batting an eyelid. With great colours, cool designs, comfortable fit and affordable prices, shorts like these are a must-have holiday purchase.
Swimwear for women and men has to meet certain criteria. It’s got to look good – this is the time when you wear the fewest clothes in public – it’s got to last, and it’s got to be practical. Of course, there’s nothing to stop you buying a piece of swimwear for actually swimming in, and another piece just for looking cool on the beach, but whether you’re strutting or surfing, quality always counts – and it always shows. Men’s swimwear is a growing market and you’re sure to find a style that works for you without too much hassle. The market for women is wider, which means much more choice, so you just have to start planning earlier.
If you’re planning a trip, don’t just rely on last year’s swimwear. For women, it’s a great excuse to check out the latest styles and freshen up your beach wardrobe and as far as men’s swimwear is concerned – buy something you like and something that fits, so that you’re confident you’re going to look your best. And with all that investment in new swimwear, who knows who you’ll meet by the pool?
Mike Tyler is a stylist and infrequent blogger. You can connect with Mike and show him some love on Twitter @FashiondudeMike